News of the Department of Marketing

CONTEST FOR THE BEST STICKER PACK FOR #DOM
Hey guys, time to update our #domchik! And who will be able to design stickers better than everyone?⁉️ Of course, our restless students and applicants The terms of the competition are as follows: ️ be a follower of our Instagram page dom_sumdu; ️ like the post with the terms of the

CELEBRATE INTERNATIONAL MARKETING DAY WITH DOM
On October 25 (Wednesday) at 1:30 p.m., a Marketing Quiz will be held by the permanent partner of the smart recreation platform “GRAY!”. Where: Sumy State University Congress Center (9 Pokrovska St.) For whom: students of 10-11 grades and students. Admission: free, subject to prior registration via the link. The

HUMBLE ADVICES FROM INTERNATIONAL BUSINESS OWNERS
The “Laboratory of Online Business” conference are helding on October 6-8. Students of the first and fourth year within the disciplines “Fundamentals of marketing activity” (gr. MK-31) and “Blogging and Influencer Marketing” (MK-01), teacher Lilia KHOMENKO was joined to the event. During the 3-day conference, extremely cool speakers from global companies

GLOBAL OPPORTUNITIES FOR MARKETERS
On September 27, 2023, fourth-year bachelors (MK-01, EN-03/1mk, EN-03/3mk-1) within the framework of studying the disciplines “Logistics” (teacher Yevgenia ZYABINA) and “Foresight Marketing” (teacher Nataliya LETUNOVSKA) joined the webinar from the Nova Poshta Business School. Speakers of the webinar, Alyona Voznenko, director of adam.ua agricultural marketplace, and Olena Tverdovska, director

START OF PROACTIVE WEEK “HELTHY BEHAVIOR – НEALTHY CONSUMPTION”
Our annual PROactive week, entitled “Healthy Behavior – Healthy Consumption”, will start on October 16. This year, participants will be able to attend a roundtable discussion on excessive consumption (10/17/2023), a workshop on developing healthy behavior skills with the participation of a practicing mind trainer (10/18/2023), and a lecture-discussion on

Dissemination of project results at an international conference
On September 26-29, 2023, the project manager, Liudmyla Saher, participated in the conference “Social Development to the Values of Ethics-Technology-Society” (Poland). The conference discussed the issues of green economy, sustainable development, economic security, legal and ethical aspects of implementing innovative and ecological innovations, the development of cognitive technologies, and the

JUST MARKETING: A NEW LOOK AT TELEGRAM
How many times a day each of us looks at Telegram channels? Indeed, Telegram has long since changed its status from an ordinary messenger to a new information space where it is possible to build an interesting communication with its customers. On September 28, students of the third and fifth

CONGRATULATIONS ON THE DAY OF EDUCATION WORKERS!
We sincerely congratulate you on the professional holiday – the Day of Education Workers! We wish you happiness and health, unrestless zeal and passion in your work, so that you raise yet not one worthy, intelligent and educated generation. May the field of education always be generous, and success and

GREEN CAMPUS STRATEGIES: EU EXPERIENCE FOR UKRAINIAN UNIVERSITIES – ONLINE DISCUSSION
On September 28th, 2023, an online discussion of the Green Campus Strategy was held, as part of the Jean Monnet Module Jean Monnet Module (101085427 GCAM — ERASMUS-JMO-2022-HEI-TCH-RSCH). This event was attended not only by Doctoral School students but also by some professors from different universities. Opening remarks by Olena

PROBLEM LECTURE ON ISSUES OF HEALTHY TERRITORIAL DEVELOPMENT: DOES NON-CENTRAL REGIONAL UNITS OF THE COUNTRY NEED SMART SPECIALIZATION
This week ended with a lecture by Nataliia Letunovska, Ph.D., Associate Professor of the Department of Marketing, which is part of a comprehensive course within the framework of implementing the Jean Monet project “Healthy Regional Development: Best European Practices.” The lecture dealt with issues of regional economic growth models with

CREATIVE AGAINST SENDPULSE AND OLGA KOKOSHKO
On September 28, 2023, an exciting webinar was held by SendPulse and Olga Kokoshko (brand strategist and Effie Grand Prix winner). It was visited by students of the first and fourth year within the disciplines “Basics of marketing activity” (teacher Lilia KHOMENKO) and “Riskology” (teacher Yana KRYVICH). Olga Kokoshko told

CONGRATULATIONS TO ARTEM ARTYUHOV
Happy Birthday! May there always be three restless whales in your life: health, happiness and luck! May they carry you along with a beautiful destiny and never let go!