News of the Department of Marketing

WHAT`S IN A NAME
The restless constantly hone their skills by mixing traditional learning and using the experience of professional practitioners. This time, Ganya Lisovska, copywriter and namer of the Fedoriv Agency, talked about the steps to take to generate a product name, the types of naming that exist, and why conduct an audit

WE ARE PUMPING UP OUR PRACTICAL SKILLS WITH TOP MARKETERS IN UKRAINE
On February 9, the Department of Marketing hosted a training on the use of modern marketing communications by Volodymyr Nesterenko, Marketing Director of PJSC “Lombard Skarbnytsia” “for 2nd and 3rd year marketing students. Also, it was involved in the event Ph.D. students of “Marketing” specialty (1st, 2nd years of education).

TIKTOK FOR BUSINESS AND PERSONAL BRAND IN 2022
On February 3, within the framework of Maria Minchenko’s discipline, 3rd-year STP-marketing marketers met with Vyacheslav Yurenko (co-founder of 4limes, Global remote staff, TeleChat) within the topic “TikTok for business and personal brand in 2022” The problem of business positioning in TikTok is of interest to almost everyone ? Marketers

RESTLESS – UNDP PROGRAM SPEAKERS INVITED
Recently, Oleksiy Lyulyov and Tetyana Pimonenko became guest speakers for the EU-UN Joint Program on Improving Vocational Education within the UNDP program. They conducted a series of webinars on “Digital Technologies in Vocational Education and Training: Modern Trends and Prospects”. Such programs support international cooperation projects based on multilateral partnerships

CONGRATULATIONS TO COLLEAGUES ON THE FIRST ANNIVERSARY OF THE CREATION OF BEIM!
You are the best in your business, a real team! Do not stop there, conquer new heights! We are always glad to cooperate with you!

CONGRATULATIONS TO THE BEST INSTITUTE OF BIEM HAPPY BIRTHDAY!
I want to wish a lot of talented students, as well as energy and inspiration to teachers. The institute gave me the opportunity to participate in the academic exchange program in Latvia, so I wish for even greater prosperity and new partnerships !!!

NEW HORIZONS OF COOPERATION
Mittal School of Business from Lovely Professional University (India) invited to head by the restless the section of the International Scientific and Practical Conference “Industry 5.0: Human touch, Innovations & Efficiency”, which was organized on January 28, 2022. Anna Rosokhata spoke about the results of her research “Industry 5.0. Modern

CONGRATULATIONS TO THE RETIRED MASTERS WITH SUCCESSFUL COMPLETION OF STUDIES
We wish to achieve ambitious goals and conquer new heights! Be restless, creative, cheerful people! We are always glad to see you at the Department of Marketing in a restless family

NEW VICTORIES OF THE RESTLESS
The new year started with good news The fundamental research project supported by the Ministry of Education and Science “Innovative transformations in energy for sustainable development and national security: smart technologies and environmental responsibility” (headed by Chygryn Olena) received a high rating score. Congratulations to colleagues on the victory!

CONGRATULATIONS TO MARKETOLOGISTS WITH SUCCESSFUL REPORT FOR 2021!
We are proud of our achievements, they are really impressive !!! Our teachers are scholarship holders of the Cabinet of Ministers of Ukraine, Laureates of the Young Scientist of the Year 2021 contest, the best research and teaching staff of SSU, the best teachers through the eyes of students, the

PLEASANT IMPRESSIONS FROM THE PROTECTION OF STUDENTS OF THE EXTRAMURAL EDUCATION
This time the marketers of the extramural department were especially impressed by the level of preparation and defence of master’s theses ??? Modern presentations and informative reports, the ability to answer questions and navigate research topics ? Congratulations on your successful defence ❗️❗️❗️ We relentlessly wish you movement and satisfaction

CONGRATULATIONS ON SUCCESSFUL DEFENSES !!!
The end of the year is coming to an end ? And with it the study for a master’s degree … ?? Congratulations to the marketers of the day department on the successful defense of qualifying works ??? You took place as young specialists “Adult life ahead” We wish you