News "Healthy Economy and Policy: European Values for Ukraine" (2023)

Lectures within the Jean Monnet Module “Healthy Economy and Policy: European Values for Ukraine”
In September-December 2023, Nataliia Letunovska conducted a series of lectures on the course “Healthy Regional Development: Best European Practices” for students of various specialties within

New challenges for teachers of the course «Promotion EU cohesion policy in sustainable competitiveness in the regions»
At the beginning of December, the cycle of classes on the “EU Cohesion Policy: Features of Promotion for the Formation of Sustainable Competitiveness of Regions”

A training series was held on the topic: “Trading platforms in Ukraine and world experience”
On November 23 and 30, a training series for students of the “Marketing” specialty took place: “Trading platforms in Ukraine and world experience”, conducted by

The features of using marketing in issues of a healthy lifestyle
On November 23, 2023, Nataliia Letunovska conducted a lecture for the students of Konotop Industrial and Pedagogical College of Sumy State University (Konotop) about the

Marketing technologies in the field of health advocacy and anti-smoking social movement
This Monday, Nataliia Letunovska, Associate Professor of the Department of Marketing, as part of implementing the Jean Monet project, conducted the lecture, which was timed

Investigating opportunities for crowdfunding for environmentally and socially oriented goods/services and for the promotion of healthy behavior
Anna Rosohata, a senior lecturer at the Department of Marketing, conducted a practice-oriented event – a workshop for course participants on the topic “Crowdfunding of

“Healthy behavior and motivation of consumers: EU and Ukraine” course lectures were held
Senior lecturer of the Marketing Department, Candidate of Economic Sciences Anna Rosohata conducted several lectures from the cycle of the course “Healthy behavior and motivation

RESPONSIBLE BEHAVIOR IN THE DIGITAL ENVIRONMENT: HEALTH WEB RESOURCES AND HEALTHY LIFESTYLE PROMOTION USING DIGITAL MARKETING TOOLS
The vital issue of the lecture, which was held by Nataliia Letunovska, Associate Professor of the Department of Marketing, was the clarification of the critical

WHAT DETERMINES ATTITUDES TOWARDS VACCINATION AMONG THE POPULATION: THE ROLE OF CULTURAL FACTORS
As part of the implementation of the Jean Monet project “Healthy Economy and Policy: European Values for Ukraine”, on October 24, 2023, an open lecture

Completion of the active week “Healthy behavior – healthy consumption”
At the end of the active week, they had an exciting and valuable meeting on “Cohesion of society: how to act responsibly towards yourself and

Healthy behavior – is it a fashion trend or a necessity? Conducting a workshop as part of PROactive week “Healthy behavior – healthy consumption”
On October 19, the second event of the active week, “Healthy behavior – healthy consumption” took place. The meeting was a workshop on “Healthy behavior

The first step of the PROactive week “Healthy Behavior – Healthy Consumption”
As part of the PROactive week “Healthy Behavior – Healthy Consumption”, a round table on “Modern challenges of the era of excessive consumption” was held

We continue to spread information about the project
The project’s implementers carried out research to disseminate the European Union’s advanced and innovative experience regarding healthy behavior and motivation of society. They made it

ENVIRONMENTAL EDUCATION WEEK FOR MARKETERS
In October, activities within the framework of the Jean Monnet project continue. In the Marketing Research classes, marketing students, together with the lecturer of the

START OF PROACTIVE WEEK “HELTHY BEHAVIOR – НEALTHY CONSUMPTION”
Our annual PROactive week, entitled “Healthy Behavior – Healthy Consumption”, will start on October 16. This year, participants will be able to attend a roundtable

Dissemination of project results at an international conference
On September 26-29, 2023, the project manager, Liudmyla Saher, participated in the conference “Social Development to the Values of Ethics-Technology-Society” (Poland). The conference discussed the

PROBLEM LECTURE ON ISSUES OF HEALTHY TERRITORIAL DEVELOPMENT: DOES NON-CENTRAL REGIONAL UNITS OF THE COUNTRY NEED SMART SPECIALIZATION
This week ended with a lecture by Nataliia Letunovska, Ph.D., Associate Professor of the Department of Marketing, which is part of a comprehensive course within

RESPONSIBLE CONSUMPTION AND ATTITUDES TOWARDS HEALTH: TOOLS FOR PROMOTING A CORRECT DIET AMONG YOUTH
This week, Associate Professor of the Department of Marketing, Candidate of Economic Sciences Nataliia Letunovska held one of the lectures from the course cycle “Healthy

NEW KNOWLEDGE IN RELATED FIELDS OF HUMAN HEALTH: SEMINAR ON THE FEATURES OF THE INFLUENCE OF ALCOHOL ON VISUAL PERCEPTION
Associate Professor of the Department of Marketing Nataliia Letunovska participated in a scientific seminar organized by the Institute of Public Health of the University of

SEMINAR ON PRODUCTIVITY IN MARKETING AND SUSTAINABLE AND HEALTHY APPROACHES TO BUSINESS DEVELOPMENT
Members of the Jean Monnet project team “Healthy Economy and Policy: European Values for Ukraine”, Nataliia Letunovska and Anna Rosokhata, started their internship at the

TO BE ECO-FRIENDLY
On June 6, 2023, an interesting and useful presentation on the topic “Today’s trend: Eco-friendly” was held for students of the “Public Health” specialty (GR-001

CREATIVE IDEAS FOR MARKETING PROMOTION OF THE BUSINESS PROJECT OF HEALTHY PRODUCTS: MARKETERS HAVE EVERYTHING IN THEIR POWER
At the end of the academic year, as a summary of the acquired skills and knowledge in planning and strategic business development, Associate Professor of

The dissemination of project results at the International Scientific Online Conference “Innovations, Social and Economic Challenges”
The implementer of the project, Doctor of Economic Sciences, senior lecturer of the Department of Marketing, Anna Rosohata, together with undergraduate students of the “Marketing”

DISSEMINATION OF PROJECT RESULTS AT AN INTERNATIONAL SCIENTIFIC AND PRACTICAL CONFERENCE
The implementer of the project – J. Monet “HEPE4U” module, Anna Rosohata, shared her achievements within the framework of the international scientific and practical conference

REGIONAL FEATURES OF BUSINESS IMPLEMENTATION: RESPONSIBLE APPROACHES AND PRACTICAL TOOLS
In March, associate professor of the Department of Marketing Nataliia Letunovska held a series of lectures and practical sessions on the issues of starting and

MEMBER OF THE JEAN MONNET PROJECT TEAM “HEALTHY ECONOMY AND POLICY: VALUES FOR UKRAINE” ATTENDED HEALTH TRAINING FOR UKRAINIANS
The winter of 2023 ended for project team member Nataliia Letunovska with extraordinary and exciting training as part of the international project “Ukraine without chronic

IMPLEMENTATION OF THE PROJECT IN SMALL GROUPS
In February 2023, For more in-depth and effective work and the project’s success, the project realizators implemented the project ideas for students and young people

ТHE DISCUSSION OF BUSINESS TOLERANT DEVELOPMENT IN TODAY’S UKRAINE REALITIES
Anna Rosohata, the project implementer, joined the discussion and debate on the topic “5 steps for business growth in crisis conditions”, which was held on