News of the Department of Marketing

LEARN THE FEATURES OF ENVIRONMENTAL EDUCATION IN THE EU
On June 6, 2023, an open lecture “Environmentally responsible behavior is the basis for the development of green campuses” was held. The main speaker of the event was Doctor of Economic Sciences, Professor Tetyana Vasilieva. It covered such important aspects as the peculiarities of the formation of “green” consciousness and

MARKETING STUDENTS – THEY ARE REALLY SO #NEVGAMOVNI…
Wherever they are, they are constantly moving and developing… This time, KATERYNA SHEVCHENKO (from Sumy State University) and KATERYNA RUDETSKA (from Vytautas the Great University, Lithuania) won 1ST PLACE in the International Student Research Competition under the patronage of the National Commission of Ukraine for UNESCO ✌️ Head Olena Chygryn.

REVEAL THE PRACTICES OF GREEN CAMPUSES IN THE EU
On June 3, 2023, the open lecture “Principles of implementation of programs and practices of green campuses in the EU” was successfully held. The main speaker of the event was Doctor of Economic Sciences, Professor Tetyana Vasilieva. During the event, students learned about the best practices of implementing green campuses in

#NEVGAMOVNI ABOUT GREEN CAMPUSES
On June 1, 2023, an open lecture “Effects and benefits of green campuses functioning” was held. Tetyana Vasylieva and students of the Department of Marketing talked about: green campuses of universities in Germany and Poland; European standards and best practices for SDG implementation; the impact of Green Campus development on

DISCOVERING THE ADVANTAGES OF GREEN CAMPUSES
On May 31, 2023, an open lecture “Effects and benefits of the operation of green campuses” was held The main speaker of the event was Doctor of Economic Sciences, Professor Tetyana Vasilieva. During the event, students learned about the effects of green campuses, as well as the key benefits of

CREATIVE IDEAS FOR MARKETING PROMOTION OF THE BUSINESS PROJECT OF HEALTHY PRODUCTS: MARKETERS HAVE EVERYTHING IN THEIR POWER
At the end of the academic year, as a summary of the acquired skills and knowledge in planning and strategic business development, Associate Professor of the Department of Marketing Nataliia Letunovska held an online meeting with undergraduate students as part of a class discussion on issues of a healthy approach

ENTRANCE EXAMS FOR THE MASTER’S DEGREE ー 2023: REGISTRATION CLOSES
On May 31, the registration for participation in the unified entrance exam (EVI) and the unified professional entrance test (EVVV) ends.

CONGRATULATIONS TO NADIIA ARTYUKHOVA
Happy Birthday! May you always be in a great mood, and may life be filled with pleasant moments, surprises and bright emotions.

GREEN CAMPUS FORMATION INITIATIVES: BEST PRACTICES OF EUROPEAN UNION UNIVERSITIES
On May 25, 2023, as part of the implementation of the project “Green Campus Strategies: EU Experience for Ukrainian Universities” 2022-2025, 101085427 — GCAM — ERASMUS-JMO-2022-HEI-TCH-RSCH and the intensive course “EU Cohesion Policy: Green Campus Strategies for sustainable development”, a webinar dedicated to the initiatives of forming green campuses was

NEW VIEWS ON THE GREEN CAMPUS
On May 25, 2023, an online lecture-discussion on “Initiatives for the formation of green campuses in the EU” was held. The main speaker of the event was Doctor of Economic Sciences, Professor Tetyana Vasylieva. The panelists learned about the goals and principles of forming green campuses, the role of such

The dissemination of project results at the International Scientific Online Conference “Innovations, Social and Economic Challenges”
The implementer of the project, Doctor of Economic Sciences, senior lecturer of the Department of Marketing, Anna Rosohata, together with undergraduate students of the “Marketing” specialty, Kateryna Shevchenko, and Kazimirova Veronika, prepared speeches and successfully presented them at the International Scientific Online Conference “Innovations, Social and Economic Challenges” (Sumy, May

DISSEMINATION OF PROJECT RESULTS AT AN INTERNATIONAL SCIENTIFIC AND PRACTICAL CONFERENCE
The implementer of the project – J. Monet “HEPE4U” module, Anna Rosohata, shared her achievements within the framework of the international scientific and practical conference “Economy, finance, accounting, management and law in Ukraine and the world”, which took place on May 23, 2023 in Izmail, Ukraine . Materials and participation