We invite you to participate in the activities of the “active week” of May 20 – 24, 2024, organized as part of the implementation of the Jean Monet Module project “Healthy economy and policy: European values for Ukraine” (101047530) by the lecturers of the Department of Marketing – Doctor of Economics, Assoc. Liudmyla SAHER, Doctor of Economics, Assoc. Natalia LETUNOVSKA, and Doctor of Economics, Assoc. Anna ROSOKHATA.
All activities of the active week are united by a common theme: “Marketing and promotion for a healthy economy”:
May 21, 2024, 10:00 a.m. – Olga Skrypnyk, Deputy Director of the CU “Sumi Promotion Agency” SMR.
Topic: “Features of the healthy regional development promotion: the experience of Sumy”
May 23, 2024, 12.00 – Alina Poznanska, director of the coordination center of the national program “VIDNOVA: UA”, trainer in project design and team development, facilitator, community mentor, entrepreneur, co-owner of the Poznanski brand, head of the NGO “City of Active Citizens”, wife of a military man.
Topic: “Being the leader of your life: how to start the journey”
May 24, 2024, 10:00 a.m. – Round table with the participation of representatives of the public, business, and education on the topic: “Healthy personality development: values, marketing and promotion”.
Involved speakers:
- Hanna Shvindina – doctor of economics, professor, associate professor of the School of Management of the American University Kyiv, executive director of the NGO “Center for Lifelong Education”.
- Maryna Ptashnyk is the founder of the “Common Language” communication school, a communication coach.
- Anna Derykolenko – Doctor of Economics, Head of the Marketing Department, “EDDY Single Digital Educational Space”.
- Valeriya Koroshchenko is the co-owner of the women’s creative space “Kolizhanka”.
The events will be held online. The link for participation can be obtained by filling out the registration form.