Scientific degree, title:

Dr. Sc., Associate Professor

Position:

Associate Professor, Deputy Chief of the Department from Distance Form of Education

Main disciplines:

Business Planning:
Strategic marketing;
Tourism Marketing;
Trade Marketing.

Research interests:

regional behavioral patterns, tools for marketing territories, innovation and marketing determinants of the formation of a healthy region, ensuring environmental security, promotion of a healthy lifestyle.

Scientific projects:

  1. "Socio-economic recovery after COVID-19: modeling the consequences for macroeconomic stability, national security and resilience of communities" (0122U000778), 2022-2024
  2. "The  impact  of  COVID-19  on  the  transformation  of  the  medical  and  social  security  system:  economic,  financial  and budgetary, institutional and political determinants" (Ministry of Education and Science of Ukraine”, No  0122U000781, 2022-2024)
  3. "Economic and mathematical modeling and forecasting, development of methodological and methodological bases for creating a roadmap for reforming the health care system in Ukraine taking into account behavioral, social, economic and legal determinants" (basic funding of the Ministry of Education and Science of Ukraine, order of 16.04.2021 № 434, Agreement BF/24-2021).
  4. Research theme "Causal modeling of stakeholder collaboration in clean production: coordination of socio-ecological and economic contradictions" (Reg. No.: 0119U101860), 2019-2021
  5. Research theme "Foresight forecasting the stability of the national economy: from socio-ecological and economic contradictions to the convergent model" (Reg. No.:  0117U003932), 2019
  6. “Stochastic modelling of road map for harmonizing national and European standards for energy market regulation in the transition to a circular and carbon-free economy” (0120U104807, National Research Foundation of Ukraine project, 2020-2021 years)
  7. “Management mechanism for the formation of strategies for advanced innovation development of industrial enterprises” (№0117U003928), 2017-2019.
  8. “Study of the marketing environment and infrastructure of industrial enterprises” (№0112U008149), 2014-2015.
  9. “Application of marketing and innovation in various fields of activity” (№0116U006359), 2016-2018.

Reviewer of scientific journals:

"Marketing and Management of Innovations" (WoS index);
"European Journal of Management Issues";
"Sustainability", "Applied Sciences", "Logistics", "Mathematics" (MDPI publisher);
"Environment and Social Psychology" (Scopus).

Education and Work Experience:

From 04.05.23 р. - till today: member of European Marketing and Management Association (EUMMAS)
2023: participation in the Ukrainian-Israeli project "Ukraine without chronic pain" together with colleagues from the Integrative Laboratory iPanLAB of Haifa University (Israel).
May 2022: took the course "The Marketing Plan" on the learning platform Coursera.
December 2021: took part in a series of training (Lifecell Digital Academy)
2021 – present: Member of the team of the NGO "Council of Young Scientists"
2021 – present: Member of the Business Support Center in Sumy region from the European Bank for Reconstruction and Development
2021 – present: coordinator of the educational and promotional project “Will be an expert with the restless”, initiated by the Department of Marketing of Sumy State University.
2021 – present: member of the Research and Training Center of Marketing Research, Sumy State University.
July 2021 – present: certified trainer of “SPSS – basic level”.
May 2021 – present: Member of the Ukrainian Association of Marketing.
09.02.2021: Academic title of Associate Professor of Marketing Department (decision AD 68006810 from 09.02.2021).
2020–present Managing Editor of Health Economics and Management Review journal
2020–present: Member of the European Organization of Scientific Research and Doctoral Studies.
2020–present: a member of Organizing Committee of International Scientific Conference "Sustainable Innovation and Emerging Trends in Business and Management" (Czech Republic).
2019–present: Senior Lecturer, Department of Marketing at Sumy State University.
2017–present: reviewer of the scientific journal "Marketing and Management of Innovations" (indexed by the scientometric database Web of Science).
2016–2020: Director of the Mainhaus Company (Sumy, Ukraine). 
2015–2019: Assistant at the Department of Marketing and Management of Innovative Activity at Sumy State University.
2015–2018: Leading Developer & Project Team Leader at the DIS Invest Agency company (Kherson, Ukraine). 
2012–2015: Ph.D. Student in Economics, Department of Marketing and Management of Innovative Activity at Sumy State University
2007–2012: Student at Sumy State University
03.03.2020 р. has the certificate of attainment in modern languages – ECL. English. Level B2.

International grant projects:

  1. "Study of the impact of UNDP projects on the social capital of local communities" (UNDP in Ukraine, 2013).
  2. "Our society: to discuss and negotiate through interests and compromises" (CIVIC, 2014).
  3. "Advocacy for the right to education of internally displaced persons in Sumy universities" (MF "Renaissance", 2014).
  4. "Decentralization reforms: steps, prospects, expected results" (Swiss-Ukrainian project DESPRO, 2015).
  5. "Conflict prevention in modern Ukrainian society by establishing a constructive dialogue in the student and academic environment of Sumy" (DVV International, 2014-2015).
  6. "Public budget - the joint success of active citizens and open government" (Foundation for Polish-Ukrainian Cooperation PAUCI, 2016).
  7. Jean Monnet Module 619999-EPP-1-2020-1-UA-EPPJMO-MODULE "EU policy for SMEs: perspectives and challenges for Ukraine", 2020-2023.
  8. Jean Monnet Module 620232-EPP-1-2020-1-UA-EPPJMO-MODULE "EU Carbon-free economy: best practices for Ukraine", 2020-2023.
  9. "Health economics and COVID-19: consequences for inclusive and sustainable development" (Czech Fund of the Grant Agency Academia Aurea, 2021).
  10. “Assessment of the COVID-19 impact on vulnerable households” (organized by UNDP (United Nations Development Program, 661-2021-UNDP-UKR-RFQ).

  11. Jean Monnet Module "Healthy economy and policy: Values for Ukraine", 2022-2024. 101047530 — HEPE4U— ERASMUS-JMO-2021-HEI-TCH-RSCH (AGREEMENT NUMBER - 101047530)

International programs:

Internship at the University of Liverpool "Collaboration for Digitalisation and Digital Transformation of Ukraine" (Liverpool, United Kingdom, 07-08.2023).
Internship at the Institute for International Cooperation Development "Modern Trends in Marketing Research" (Poznan, Poland, 03 April – 04 April 2020).
Internship in Institute for International Cooperation Development “Modern Marketing Research: Cognitive Technologies”, 150 hours (Poznan, Poland, 15 September – 15 October 2020).
December 2020: virtual mobility on the topic “Multicriteria decision analysis”; “Socio-economic research”; “Statistical methods” (organized by the Czech Republic Development Cooperation).

Achievement:

2022: laureate of the Ukrainian national competition "Young Scientist of the Year - 2021" in the "Marketing" nomination
2019: diploma of the third degree in the nomination “Contact training” at the competition “Pedagogical innovations” Sumy State University.
2012: the second place in Ukrainian competition of scientific student’s works by direction “Tourism” (Kyiv)