On April 23, 2025, an All-Ukrainian professional seminar was held, dedicated to the issues of ensuring the quality of higher education in the field of economics and management. Its participant was the guarantor of the educational and professional program Marketing speciality 075 Marketing for the first (bachelor’s) level of higher education, associate professor of the Department of Marketing Liudmyla SAHER.
The event brought together more than 400 participants and online viewers. The event was organized by the National Agency for Quality Assurance in Higher Education (NAQAHE), which systematically holds public events to discuss key aspects of the development of higher education in Ukraine.
The seminar considered the following issues:
- recent changes in procedures for ensuring the quality of education,
- modern trends that determine higher education policy in the context of European integration processes;
- practical cases and considerations regarding accreditation procedures.
The final stage of the event was an active question and answer session, during which participants had the opportunity to receive comprehensive professional advice on issues of interest to them.
Participation in such events is important for the implementation of best practices in the field of ensuring the quality of education at Sumy State University.