News of the Department of Marketing

HEPE

Launching social networks: Instagram

Dear followers, we hasten to inform you that our Instagram page is already created and functioning. Access by the link: https://www.instagram.com/ h.economy_ukr_eu/ On the page, you will be able to get acquainted with the team of three young women – scientists who have experience in researching healthy regional development and get

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HEPE

HOLISTIC PERSONAL HEALTH: TRENDS IN UKRAINE AND EUROPE’S EXPERIENCE

At the lecture session, marketers discussed the components of holistic health – what (medical or mental factors) are emphasized by leading facilitators of the concept of comprehensive personal healthcare. Whether the psychological determinants of a healthy lifestyle gained popularity in Ukraine and what a healthy lifestyle and thinking are –

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News

RESTLESS ON UKRAINIAN DIGITAL FORUM 4.5.0.

The restless always invent something… This time they gathered to celebrate Science Day and took part in the UKRAINIAN DIGITAL FORUM 4.5.0. Very busy schedule and experienced speakers from Fedoriv, banda, KUKURUZA, Vintage, Web Production Aimbulance, 1DEA.me, Silentbox, CREO. Marketers were involved in the frame of studying of disciplines “Brand

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News

GOOGLE EXPERT FOR THE RESTLESS

Incredibly cool lecture️!!! It is even difficult to describe everything that was said. very word is a real case and practical experience, an example of how digital marketing tools work today… Today for the restless gave a lecture by Jose Ramon Saura, Ph.D., Professor at the King Juan Carlos University

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HEPE

Trends in healthy regional development

In early May, as part of the Jean Monnet project, Nataliia Letunovska, Associate Professor of Marketing Department, gave an introductory lecture to students majoring in Marketing on trends in regional development and its coordination within the EU. Particular emphasis is placed on the retrospective analysis of already implemented (for a

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News

TO BE CONTINUED

Congratulations to the restless Oleksiy Lyulyov on the successful certification and continuation of the scholarship of the Cabinet of Ministers of Ukraine for young scientists! Today Oleksiy is not only the head of the marketing department, a successful scientist but also an active volunteer. From the first day of the

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News

TRENDS OF HEALTHY REGIONAL DEVELOPMENT

In early May, as part of the Jean Monnet project “Healthy Economy and Policy: European Values ​​for Ukraine”, Associate Professor of Marketing Natalia Letunovska gave a lecture to students majoring in “Marketing” on trends in regional development and its coordination within the EU Particular emphasis is placed on the retrospective

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News

FEDORIV: CREATE WHATEVER

Since May 2022, restless masters of the first year, gr. Mk.m-11, as part of the study of the discipline “Brand Management” (teacher Chygryn Olena), joined the experience of marketer number 1 in Ukraine, brand manager, Andrew Fedoriv,   founder of FEDORIV AGENCY, FEDORIV GROUP and multimedia space FEDORIV HUB. By

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News

BIG DATA AND CRITICAL THINKING

As part of the Jean Monnet project “Healthy Economy and Policy: European Values ​​for Ukraine” on April 29, 2022, Natalia Letunovska held an online lecture for bachelors in “Marketing”, which was devoted to data science and approaches to analytical thinking and generalization in work with consumers, in particular in such

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News

UKRAINIANS IN PRAGUE – FIRST IMPRESSIONS

The wait was very long … But coming to the Czech capital, and especially visiting the centre of the Old Town, you can not believe that there is such beauty. Of course, outside the centre, for example in Prague 6, where we live, there is no such beauty, as ordinary

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News

ON THE WAVE OF MODERN MARKETING TECHNOLOGIES

On February 15, marketers of 1-4 years courses joined to the discussion of the latest trends in email technology, creativity and strategies for brand promotion in 2022. Experts from SendPulse, Email Soldiers and Netpeak Agency presented their own cases and talked about the latest updates in the field of email

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