Teachers of the Department of Marketing Anna Rosakhata and Lilia Khomenko in the framework of interdisciplinary cooperation began to get acquainted with the peculiarities of brand Sumy promotion. Thus, on February 15, students met online with the Representative of the Department of Promotion and Tourism of Sumy City Council Tetyana Zakrevska, who shared her experience and interests in positioning the city's brand in the citizens minds.
Students were invited to take part in an interactive quest "Interesting Sumy" using modern marketing information technology.
And it is just the beginning. Then the winners will be determined and will be awarded memorable gifts from the Sumy City Council.
The DOM team is always open to such creative ways of forming practice-oriented learning!