Winning in the diploma competition under the leadership of a member of the Jean Monnet project team: about healthy sweets and more

Not only members of the project team are working on solving scientific and practical problems in healthy development, but this year Anastasiia BRECHKA, a graduate of the "Marketing" specialty, whose diploma project is under the supervision of Doctor of Economics Nataliia LETUNOVSKA concerned the marketing strategy of business development in the health segment, won a prize at the All-Ukrainian competition for qualification papers in the specialty "Marketing", which was held at Khmelnytskyi Cooperative Trade and Economic Institute. It is nice that this is joint work on a topic related to the activities of a Ukrainian healthy food business and is dedicated to improving the brand of a cafe in Sumy (Ukraine), which specializes in the production of healthy sweets, using digital marketing tools.
We congratulate Anastasiia and Nataliia on this achievement and wish them further fruitful cooperation!