The meeting with the practitioner in the field of affiliate marketing took place for 1st and 3rd year students in the discipline "Fundamentals of Marketing" and "Marketing of innovation". Artem Bazhal, Business Development at Natus Vincere, shared his practical experience during a training on the topic: Practical cases of Affiliate marketing. Artem also told that this type of marketingis now becoming increasingly popular in the Internet environment, especially among business representatives of developed countries. He also shared his thoughts about the first steps in this direction that the student can take to start working and earning money in this field.