The Department of Marketing continues to implement Jean Monet's project "Green Campus Strategies: EU Experience for Ukrainian Universities" (2022-2025, 101085427 — GCAM — ERASMUS-JMO-2022-HEI-TCH-RSCH) and research innovative practices of building university campuses based on the principles of sustainable environmental balanced development.
On May 30, 2023, as part of the course "EU Cohesion Policy: Green Campus Strategies for Sustainable Development", Professor Tetyana Vasilieva and Doctor of Economics, Professor Olena Chygryn held an intensive webinar dedicated to the key approaches and principles of the formation and development of green academic campuses. The main emphasis of the event was the actualisation of social and environmental responsibility and the building of a sustainable way of thinking.
The online meeting was attended by more than 80 bachelor's and master's students majoring in "Marketing", "Management", "Economics and Business", "Finance and Entrepreneurship" at Sumy State University and Poltava University of Economics and Trade.
Speakers of the Faculty of Economics spoke about the goals and principles of forming green campuses, their role in mitigating climate change, and modern practices of organising green campuses.
Using the examples of the Technical University (Košice, Slovakia) and the Czech University of Natural Sciences (Prague, Czech Republic), the audience discussed successful examples of the implementation of green campus practices.