On February 28, 2023, students within the discipline "Marketing and Communication of Medical and Social Institutions" (gr. GR-001, GR-001-1, teacher Liliya Khomenko) joined the online webinar "How a medical business can attract customers from the Internet. Today's realities".
Speaker: Ihor Volovy, CEO & Co-founder of the Internet marketing agency "Elit-Web".
Organizers: "Club of Business People of Ukraine" and "Lviv Medical Business Cluster".
During the webinar, we considered:
· how the demand in the medical market changed in 2022;
· which promotion channels in the medical sector are the most relevant;
· what are the features of the key channels of internet marketing of the medical niche in current realities;
· what tools allow you to get new customers now.