THE EU COHESION POLICY AND HEALTHY NATIONAL DEVELOPMENT: MANAGEMENT AND PROMOTION IN UKRAINE

The monograph focused on the specifics of the principles of the EU Cohesion Policy implementation The authors conducted an analysis of the economic, ecological and social aspects of the integration of the EU experience into the state policy of Ukraine. The monograph summarizes approaches to the restoration of the country and healthy development. Particular attention is paid to the issues of health care system management, the trends and prospects of achieving the state of resilience of the medical and social provision system of the population in the context of the impact of COVID-19 on the national economy. The experience of using marketing and innovative technologies in the context of healthy national development is summarized.

ISBN 978-83-968258-5-8
DOI 10.14254/978-83-968258-5- 8/2023

The research was funded by the European Union (project No. 101047530 – HEPE4U – ERASMUS – JMO-2021-HEI-TCH-RSCH).

The monograph can be downloaded via the link.

Content

Chapter 1. EU COHESION POLICY AND NATIONAL DEVELOPMENT REFORMS OF UKRAINE: COMMON VECTORS OF DEVELOPMENT
1.1. Conceptual foundations of EU cohesion policy formation: lessons for Ukraine
1.2. The economic issues of the European integration of Ukraine to joining the European Union
1.3. Ukraine and the EU energy sector integration: smart grid road map s standards for implementation in Ukraine
1.4. Conceptual basis for improving the methodology of environmental audit in the context of European integration
1.5. State regulation of innovative development of the region’s agriculture
1.6. Conceptual findings about the nature of strategic transformations of enterprises in the utility sphere: regional aspect
1.7. Cooperation of Ukraine with European transformation-oriented banks in the context of Ukraine's integration into the European Union
Chapter 3. COHESION IN WARTIME CONDITIONS AS A COMPONENT OF NATIONAL POLICY
3.1. Impact of full-scale war on changes in the format of Ukraine’s cooperation with the European Union
3.2. Impact of Russian full-scale invasion into Ukraine on international food security
3.3. Solidarity in wartime as a component of national policy
3.4. Assessment of the damage of the Russian-Ukrainian war
and the landscape of post-economic recovery
3.5. Provision of social protection for persons with disabilities affected by the War in Ukraine: a critical analysis
3.6. The role of CSR practices in forming the cohesion of territorial communities in the conditions of war: European integration aspect
3.7. The role of the teacher in forming a healthy lifestyle in future doctors in the conditions of war
Chapter 5. THE ROLE OF MARKETING AND TECHNOLOGY IN HEALTHY DEVELOPMENT: EUROPEAN AND UKRAINIAN EXPERIENCE
5.1. Formation of Ukraine’s brand in the context of integration into the EU: current realities
5.2. The key role of future marketing professionals in environmental safety ensuring at the European region
5.3. Opportunities for applying neuromarketing research and artificial intelligence tools to promote a healthy lifestyle in Ukraine
5.4. The impact of artificial intelligence tools in the management of human resource behaviour on the outcome of decision-making by economic agents in the digital space
5.5. Ukrainian electronic commerce: current trends and development prospects in the conditions of Ukraine’s integration into the EU digital single market
Chapter 2. ECONOMIC AND SOCIAL ASPECTS OF UKRAINE'S INTEGRATION INTO THE EU
2.1. Status and prospects of socially responsible business development as a component of Ukraine's integration into the European Union
2.2. Current problems of the development of the tourism industry and the influence of state policy in the current crisis conditions
2.3. Bioeconomy development perspective in Ukraine on the basis of clustering: EU experience implementation
2.4. Environmental security of Ukraine: integrative aspect
2.5. Green business strategy in the European integration context
2.6. Waste recycling system: European experience and its implementation in Ukraine
2.7. The innovation and investment resource for sustainable development
2.8. Smart grid in Ukrainian energy system
2.9. Green iot for energy efficiency and environmental sustainability
2.10. GR GSCM: effect of procurement sustainability on reverse logistics
2.11. Environmental basics of sustainability in tourism and hospitality
2.12. The importance of environmental competence enhancement in achieving the sustainable development goals
2.13. Harmonization of the education services market of EU countries and Ukraine
2.14. Integration of Ukraine into the EU: formation of professional stability of police officers in the system of social maturity
2.15. Socio-political aspects of internal migration and its influence on the political processes of the Post-Soviet era as obstacles on the way of Ukraine’s integration to the EU and NATO
2.16. Administrative and legal regulation of information resources in the field of social protection of the population
Chapter 4. MANAGEMENT OF THE HEALTH CARE SYSTEM IN UKRAINE AND EU COUNTRIES
4.1. European experience of public management of the healthcare system
4.2. The evolution of national development: from the concept of endogenous growth to a health-oriented economy in the context of the COVID-19 pandemic
4.3. Formation of competitiveness of medical institutions on the basis of partnership
4.4. Formation and implementation of the development strategy of Ukraine’s health care institutions in the challenges and threats conditions of the XXI century: directions of increase in efficiency
4.5. Improvement of the quality management system of medical services (on the example of the municipal non-profit enterprise "Consultative and diagnostic center" of Holosiivskyi district of Kyiv)
4.6. Chronic inflammatory processes of the maternal genitourinary system, its role in cardiovascular disease development in their children: Ukrainian and European experience of prevention as the key to the health of future generations
4.7. Urogenital inflammatory diseases in women of reproductive age as a cause of an unhealthy start of children's life: Ukrainian and European research
4.8. The impact of COVID-19 on the national economy: trends and prospects for achieving the state of resilience of the medical and social welfare system of the population
4.9. Prospects for the implementation of investment projects in the field of health care in Ukraine