FUTURE MARKETERS EXPLORE LESSONS FROM CYPRUS FOR UKRAINE’S EUROPEAN PATH

 

At the end of September 2025, the official summary of the results of the All-Ukrainian competition of scientific papers, “Lessons from Cyprus for Ukraine’s Path to the European Union,” took place. It was initiated by the Embassy of Ukraine in the Republic of Cyprus in partnership with the Office of the Vice Prime Minister for European and Euro-Atlantic Integration of Ukraine and the Educational and Scientific Institute of International Relations of the Taras Shevchenko National University of Kyiv. The organizer was the public organization UA ​​Experts. The competition was dedicated to the upcoming chairmanship of the Republic of Cyprus in the Committee of Ministers of the Council of Europe in 2026 and aimed to intensify scientific discussions on the development of human potential, leadership, and legal reforms in the context of Ukraine’s European integration.

 

Tetyana POSTOYENKO, a student of the Marketing specialty, took part in this competition and shared her experience of participating in this competition: “Participating in this competition was my first experience of preparing a scientific article in English, which became an important stage in my professional and personal development. It was an interesting and informative process that helped not only develop analytical and language skills, but also to gain a deeper understanding of European values and principles of cooperation. While working on the material, I gained a deeper understanding of Cyprus, its history, cultural heritage, the path to EU membership, and its relations with Ukraine. This competition became a useful and inspiring experience that broadened my worldview, strengthened my interest in European topics, and motivated me to continue developing in the field of international relations and research.”