{"id":83076,"date":"2025-04-30T12:44:01","date_gmt":"2025-04-30T09:44:01","guid":{"rendered":"https:\/\/dom.biem.sumdu.edu.ua\/?p=83076"},"modified":"2025-04-30T12:59:07","modified_gmt":"2025-04-30T09:59:07","slug":"science-and-inspiration-presentation-of-neuroresearch-results-at-an-international-conference","status":"publish","type":"post","link":"https:\/\/dom.biem.sumdu.edu.ua\/en\/science-and-inspiration-presentation-of-neuroresearch-results-at-an-international-conference","title":{"rendered":"SCIENCE AND INSPIRATION: PRESENTATION OF NEURORESEARCH RESULTS AT AN INTERNATIONAL CONFERENCE"},"content":{"rendered":"\t\t
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On April 24\u201325, Associate Professor of the Department of Marketing, Nataliia LETUNOVSKA<\/a>, took part in the prestigious International Conference on Sustainable Innovation and Emerging Trends in Business and Management (ICSIEM\u201925)<\/a>, held in Athens, Greece, at the University of West Attica. Her participation became possible thanks to the support of the #ScienceForUkraine Micro Travel Grant Programme<\/a>.<\/p>

This annual event brings together scholars from around the world, and for the fifth consecutive year, Nataliia has been collaborating with the Universal Society for Applied Research<\/a> (Czech Republic) \u2014 the conference organizers. Participants have a unique opportunity to publish their research findings in high-impact international journals indexed in Scopus and Web of Science.<\/p>

At the conference, Nataliia Letunovska presented the results of an inter-university research project conducted jointly with colleagues from the University of Liverpool (UK). The study was part of the Twinning Program initiative and focused on analyzing the emotional components of food-related video advertising using neuro-experimental techniques. The experiments were carried out at the Behavioral Research Lab of Sumy State University, employing modern technologies such as GSR analysis and emotion recognition.<\/p>

In addition to presenting the research, Nataliia also served as the organizer of one of the conference\u2019s thematic sessions, \u201cCurrent Trends in Neuromarketing and Consumer Behavior\u201d<\/a>.\u00a0<\/p>

Participation in the conference was not only a professional milestone but also a source of inspiration. The historical atmosphere of Athens provided a unique backdrop for scientific discussion, once again highlighting the value of offline participation in international events \u2014 spaces where true academic exchange takes place, new research ideas are born, and global collaboration is fostered.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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On April 24\u201325, Associate Professor of the Department of Marketing, Nataliia LETUNOVSKA, took part in the prestigious International Conference on Sustainable Innovation and Emerging Trends in Business and Management (ICSIEM\u201925), held in Athens, Greece, at the University of West Attica. Her participation became possible thanks to the support of the #ScienceForUkraine Micro Travel Grant Programme. […]<\/p>\n","protected":false},"author":12,"featured_media":83077,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[12],"tags":[],"class_list":["post-83076","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/83076","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/comments?post=83076"}],"version-history":[{"count":0,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/83076\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media\/83077"}],"wp:attachment":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media?parent=83076"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/categories?post=83076"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/tags?post=83076"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}