{"id":70616,"date":"2023-09-07T10:13:54","date_gmt":"2023-09-07T07:13:54","guid":{"rendered":"https:\/\/dom.biem.sumdu.edu.ua\/why-do-we-need-a-personal-brand"},"modified":"2023-09-07T10:13:54","modified_gmt":"2023-09-07T07:13:54","slug":"why-do-we-need-a-personal-brand","status":"publish","type":"post","link":"https:\/\/dom.biem.sumdu.edu.ua\/en\/news\/776-why-do-we-need-a-personal-brand","title":{"rendered":"WHY DO WE NEED A PERSONAL BRAND"},"content":{"rendered":"<div id=\"old_post\">\n<p>Studying has just begun, and the restless are already gaining momentum&#8230; <\/p>\n<p>On September 5, second-year masters studying Strategic Marketing Management (MK.m-21, teacher Olena Chygryn) joined a webinar by Sasha Dmitrieva, a producer and strategist, the founder of the SUNSHINE agency.\u00a0<\/p>\n<p>The meeting was interesting and useful; the key questions were:<\/p>\n<ol>\n<li><span>Who needs a personal brand and what it gives?\u00a0<\/span><\/li>\n<li><span>Strategy, key principles and stages of building a personal brand.<\/span><\/li>\n<li><span>Who should not spend time on creating a personal brand?<\/span><\/li>\n<li><span>Models of personal brand monetisation.\u00a0<\/span><\/li>\n<\/ol>\n<p>To be continued\u2026<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Studying has just begun, and the restless are already gaining momentum&#8230; On September 5, second-year masters studying Strategic Marketing Management (MK.m-21, teacher Olena Chygryn) joined a webinar by Sasha Dmitrieva, a producer and strategist, the founder of the SUNSHINE agency.\u00a0 The meeting was interesting and useful; the key questions were: Who needs a personal brand [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":70066,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[12],"tags":[],"class_list":["post-70616","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/70616","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/comments?post=70616"}],"version-history":[{"count":0,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/70616\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media\/70066"}],"wp:attachment":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media?parent=70616"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/categories?post=70616"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/tags?post=70616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}