{"id":70440,"date":"2023-11-23T10:59:02","date_gmt":"2023-11-23T08:59:02","guid":{"rendered":"https:\/\/dom.biem.sumdu.edu.ua\/how-the-sumdu-brand-is-formed"},"modified":"2023-11-23T10:59:02","modified_gmt":"2023-11-23T08:59:02","slug":"how-the-sumdu-brand-is-formed","status":"publish","type":"post","link":"https:\/\/dom.biem.sumdu.edu.ua\/en\/news\/878-how-the-sumdu-brand-is-formed","title":{"rendered":"HOW THE SUMDU BRAND IS FORMED"},"content":{"rendered":"
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On November 22, a practice-oriented event was held for 1-2 year marketing students.<\/p>\n

The topic of the meeting: “Does the university need a brand: let’s think together on the example of Sumy State University.”<\/p>\n

Speaker: Maryna Osyukhina, head of the Media Center of Sumy State University.<\/p>\n

They talked about the specifics of SumDU brand formation, what a brand book is and its components, who develops the identity and how, as well as plans for the future.<\/p>\n

The event took place within the framework of the project #Be_expert_with_the_restless<\/a> in a mixed format – offline within the walls of the university, as well as with the possibility of joining online.<\/p>\n

We are grateful to Mrs. Marina, as well as to all our students who joined for their positivity, curiosity, value and a pleasant time spent! Let’s keep the wave going!<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

On November 22, a practice-oriented event was held for 1-2 year marketing students. The topic of the meeting: “Does the university need a brand: let’s think together on the example of Sumy State University.” Speaker: Maryna Osyukhina, head of the Media Center of Sumy State University. They talked about the specifics of SumDU brand formation, […]<\/p>\n","protected":false},"author":1,"featured_media":69403,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[12],"tags":[],"class_list":["post-70440","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/70440","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/comments?post=70440"}],"version-history":[{"count":0,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/70440\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media\/69403"}],"wp:attachment":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media?parent=70440"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/categories?post=70440"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/tags?post=70440"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}