{"id":70398,"date":"2023-07-23T09:36:10","date_gmt":"2023-07-23T06:36:10","guid":{"rendered":"https:\/\/dom.biem.sumdu.edu.ua\/marketing-in-digital-environment-a-new-textbook-by-teachers-of-the-department-of-marketing"},"modified":"2023-07-23T09:36:10","modified_gmt":"2023-07-23T06:36:10","slug":"marketing-in-digital-environment-a-new-textbook-by-teachers-of-the-department-of-marketing","status":"publish","type":"post","link":"https:\/\/dom.biem.sumdu.edu.ua\/en\/news\/752-marketing-in-digital-environment-a-new-textbook-by-teachers-of-the-department-of-marketing","title":{"rendered":"MARKETING IN DIGITAL ENVIRONMENT: A NEW TEXTBOOK BY TEACHERS OF THE DEPARTMENT OF MARKETING"},"content":{"rendered":"<div id=\"old_post\">\n<p>A\u00a0new English-language edition of the textbook &#8220;Marketing in Digital Environment&#8221; has been published. A team of the tireless collective of the Department of Marketing prepared its content. <\/p>\n<p>The textbook contains seven important chapters on the basics of e-business, content and digital marketing, and the creation and promotion of web resources, supported by practical cases and examples.<\/p>\n<p>Associate Professor of the Department <a data-link-type=\"custom\" href=\"https:\/\/dom.biem.sumdu.edu.ua\/uk\/letunovska\" target=\"_self\" title=\"https:\/\/dom.biem.sumdu.edu.ua\/uk\/letunovska\" rel=\"noopener\">Nataliia LETUNOVSKA<\/a>, and Ph.D. student <a data-link-type=\"custom\" href=\"https:\/\/dom.biem.sumdu.edu.ua\/uk\/liliia-khomenko\" target=\"_self\" title=\"https:\/\/dom.biem.sumdu.edu.ua\/uk\/liliia-khomenko\" rel=\"noopener\">Liilia KHOMENKO<\/a>, edited this publication. We also thank our student Yana Shevchenko for creating an original cover for this publication. <\/p>\n<p>The textbook can be found in the <a data-link-type=\"custom\" href=\"https:\/\/essuir.sumdu.edu.ua\/bitstream-download\/123456789\/92485\/1\/Letunovska.pdf;jsessionid=2F2BE9A41814DF0437C89335EF0200EE\" target=\"_self\" title=\"\" rel=\"noopener\">repository of Sumy State University<\/a>.\u00a0<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A\u00a0new English-language edition of the textbook &#8220;Marketing in Digital Environment&#8221; has been published. A team of the tireless collective of the Department of Marketing prepared its content. The textbook contains seven important chapters on the basics of e-business, content and digital marketing, and the creation and promotion of web resources, supported by practical cases and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":69287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[12],"tags":[],"class_list":["post-70398","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/70398","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/comments?post=70398"}],"version-history":[{"count":0,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/70398\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media\/69287"}],"wp:attachment":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media?parent=70398"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/categories?post=70398"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/tags?post=70398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}