{"id":78722,"date":"2025-03-03T17:35:57","date_gmt":"2025-03-03T15:35:57","guid":{"rendered":"https:\/\/dom.biem.sumdu.edu.ua\/?page_id=78722"},"modified":"2026-03-24T16:19:42","modified_gmt":"2026-03-24T14:19:42","slug":"__trashed-8","status":"publish","type":"page","link":"https:\/\/dom.biem.sumdu.edu.ua\/en\/letunovska-nataliia","title":{"rendered":"Nataliia Letunovska"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"78722\" class=\"elementor elementor-78722 elementor-78721\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e1a815 e-flex e-con-boxed e-con e-parent\" data-id=\"1e1a815\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e0ac192 e-con-full e-flex e-con e-child\" data-id=\"e0ac192\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81b66fb elementor-widget elementor-widget-image\" data-id=\"81b66fb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"676\" height=\"1024\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"attachment-large size-large wp-image-82700 lazyload\" alt=\"\" sizes=\"(max-width: 676px) 100vw, 676px\" data-src=\"https:\/\/dom.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/3H5A3221-1-scaled-e1760621234328-676x1024.jpg\" data-srcset=\"https:\/\/dom.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/3H5A3221-1-scaled-e1760621234328-676x1024.jpg 676w, https:\/\/dom.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/3H5A3221-1-scaled-e1760621234328-330x500.jpg 330w, https:\/\/dom.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/3H5A3221-1-scaled-e1760621234328-768x1163.jpg 768w, https:\/\/dom.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/3H5A3221-1-scaled-e1760621234328-1014x1536.jpg 1014w, https:\/\/dom.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/3H5A3221-1-scaled-e1760621234328-1352x2048.jpg 1352w, https:\/\/dom.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/3H5A3221-1-scaled-e1760621234328.jpg 1690w\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d069d28 elementor-widget elementor-widget-text-editor\" data-id=\"d069d28\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3>Nataliia Letunovska<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d23d2f2 e-grid e-con-full e-con e-child\" data-id=\"d23d2f2\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50a6a22 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"50a6a22\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm external\" href=\"https:\/\/www.facebook.com\/nataliia.letunovska.9\" target=\"_blank\" rel=\"noopener nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook-f\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Facebook<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fdc7f9 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"4fdc7f9\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm external\" href=\"https:\/\/www.linkedin.com\/in\/nataliia-letunovska-dr-sc-854267356\/\" target=\"_blank\" rel=\"noopener nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin-in\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">LinkedIn<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f24445c e-grid e-con-full e-con e-child\" data-id=\"f24445c\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dee88ba elementor-align-right elementor-widget elementor-widget-button\" data-id=\"dee88ba\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm external\" href=\"https:\/\/www.scopus.com\/authid\/detail.uri?authorId=56437713300\" target=\"_blank\" rel=\"noopener nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Scopus<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2a1bf9 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"e2a1bf9\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm external\" href=\"https:\/\/orcid.org\/0000-0001-8207-9178\" target=\"_blank\" rel=\"noopener nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">ORCID<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-548d3ad elementor-align-right elementor-widget elementor-widget-button\" data-id=\"548d3ad\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm external\" href=\"https:\/\/www.webofscience.com\/wos\/author\/record\/283110\" target=\"_blank\" rel=\"noopener nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Web of Science<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5090ddc elementor-align-left elementor-widget elementor-widget-button\" data-id=\"5090ddc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm external\" href=\"https:\/\/scholar.google.com.ua\/citations?user=nii3vxEAAAAJ&#038;hl=uk\" target=\"_blank\" rel=\"noopener nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Google Scholar<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-034fe2e elementor-align-center elementor-widget elementor-widget-button\" data-id=\"034fe2e\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm external\" href=\"https:\/\/www.researchgate.net\/profile\/Nataliia-Letunovska\" target=\"_blank\" rel=\"noopener nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-researchgate\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">ResearchGate<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3bd93e elementor-align-justify elementor-widget elementor-widget-button\" data-id=\"e3bd93e\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/publikatsii-letunovska\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Publications<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0010b9f e-con-full e-flex e-con e-child\" data-id=\"0010b9f\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75d68aa elementor-widget elementor-widget-text-editor\" data-id=\"75d68aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div id=\"sppb-addon-wrapper-1569790027907\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1569790027907\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block sppb-text-left \"><h5 class=\"sppb-addon-title\">Scientific degree, title:<\/h5><div class=\"sppb-addon-content\">Dr. Sc., Professor<\/div><\/div><\/div><\/div><div id=\"sppb-addon-wrapper-1569790027910\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1569790027910\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block sppb-text-left \"><h5>\u00a0<\/h5><h5 class=\"sppb-addon-title\">Position:<\/h5><div class=\"sppb-addon-content\"><p>Associate Professor, Deputy Chief of the Department for Scientific Work<\/p><\/div><\/div><\/div><\/div><div id=\"sppb-addon-wrapper-1569790027921\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1569790027921\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block sppb-text-left \"><div class=\"sppb-addon-content\"><p>E-mail:\u00a0<a href=\"mailto:n.letunovska@kmm.sumdu.edu.ua\">n.letunovska@kmm.sumdu.edu.ua<\/a><\/p><p>Office\u00a0\u041a2-126<\/p><p><em><strong><a href=\"https:\/\/essuir.sumdu.edu.ua\/bitstream\/123456789\/42630\/1\/diss_Letunovska.pdf\" target=\"_blank\" rel=\"noopener\">Candidate&#8217;s\u00a0Dissertation<\/a><\/strong><\/em><\/p><p><em><strong><a href=\"https:\/\/essuir.sumdu.edu.ua\/bitstream\/123456789\/42629\/1\/avtoref_Letunovska.pdf\" target=\"_blank\" rel=\"noopener\">Abstract of the candidate&#8217;s dissertation<\/a>\u00a0<\/strong><\/em><\/p><p><a href=\"https:\/\/essuir.sumdu.edu.ua\/handle\/123456789\/93545\" target=\"_blank\" rel=\"noopener\">Abstract of the doctoral dissertation<\/a><\/p><\/div><\/div><\/div><\/div><div id=\"sppb-addon-wrapper-1628188811803\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1628188811803\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block sppb-text-left \"><h5>\u00a0<\/h5><h5 class=\"sppb-addon-title\">Main disciplines:<\/h5><div class=\"sppb-addon-content\"><p><a href=\"https:\/\/drive.google.com\/file\/d\/14NmyVIvR5YDH1yCAZUqKhV6XHA6YpJ_b\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Business Planning<\/a>;<br \/><a href=\"https:\/\/drive.google.com\/file\/d\/1-G5Cl-DH3LN6tgETzBmXggV5XMhRy85m\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Foresight Marketing<\/a>;<br \/><a href=\"https:\/\/drive.google.com\/file\/d\/1zxmnDWBNqELxTFS4UEqYJnhdgr1SK4SA\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Marketing Research<\/a>;<br \/><a href=\"https:\/\/drive.google.com\/file\/d\/1cFRdMTxF44e7exMGHr12mnP4DFJnD0PH\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Strategic marketing<\/a>;<br \/><a href=\"https:\/\/drive.google.com\/file\/d\/1OZDyFATBwZzaRBYtVc8M9kQfU1rRyrEl\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Tourism marketing<\/a>;<br \/><a href=\"https:\/\/drive.google.com\/file\/d\/1PTffDZgWtjVYeeetRiZFdb7YXLVS3meR\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Trade marketing<\/a>;<br \/>Neuroscience in marketing<\/p><\/div><\/div><\/div><\/div><div id=\"sppb-addon-wrapper-1569790027926\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1569790027926\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block sppb-text-left \"><h5>\u00a0<\/h5><h5 class=\"sppb-addon-title\">Research interests:<\/h5><div class=\"sppb-addon-content\"><p>behavioral patterns, medical marketing, promotion of healthy lifestyle, marketing of healthy nutrition<\/p><h5>\u00a0<\/h5><h5 class=\"sppb-addon-title\">Reviewer of scientific journals:<\/h5><div class=\"sppb-addon-content\"><ul><li>\u00abMarketing and Management of Innovations\u00bb (Web of Science);<\/li><li>\u00abBMC Public Health\u00bb (Scopus, SCIE, Springer Nature Publisher)\u00a0<\/li><li>\u00abTransportation Research Interdisciplinary Perspectives\u00bb (Scopus, Elsevier Ltd Publisher)<\/li><li>\u201cSustainability\u201d, \u201cApplied Sciences\u201d, \u201cLogistics\u201d, \u201cHealthcare\u201d, etc. (MDPI publisher);<\/li><li>\u201cEnvironment and Social Psychology\u201d (Scopus)<\/li><\/ul><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-04cabfc e-con-full e-flex e-con e-child\" data-id=\"04cabfc\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5e901b elementor-widget elementor-widget-text-editor\" data-id=\"f5e901b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div id=\"sppb-addon-wrapper-1586772109366\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1586772109366\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block sppb-text-left \"><h5 class=\"sppb-addon-title\">Scientific projects:<\/h5><div class=\"sppb-addon-content\"><ol><li>&#8220;Institutional and functional adaptation of the public health system to post-war recovery of Ukraine&#8217;s economic and human potential&#8221; (grant number 0125U000531) (2025-2027)<\/li><li>&#8220;Post-War Recovery of the Ukrainian Energy Industry: Waste Management Optimisation Considering Public Health, Environmental, Investment and Tax Determinants&#8221; (No. D\/R 0123U100112, 2023-2025).<\/li><li>&#8220;Socio-economic recovery after COVID-19: modeling the consequences for macroeconomic stability, national security and resilience of communities&#8221; (0122U000778), 2022-2024<\/li><li>&#8220;The\u00a0 impact\u00a0 of\u00a0 COVID-19\u00a0 on\u00a0 the\u00a0 transformation\u00a0 of\u00a0 the\u00a0 medical\u00a0 and\u00a0 social\u00a0 security\u00a0 system:\u00a0 economic,\u00a0 financial\u00a0 and budgetary, institutional and political determinants&#8221; (Ministry of Education and Science of Ukraine\u201d,\u00a0No\u00a0 0122U000781, 2022-2024)<\/li><li>&#8220;Economic and mathematical modeling and forecasting, development of methodological and methodological bases for creating a roadmap for reforming the health care system in Ukraine taking into account behavioral, social, economic and legal determinants&#8221; (basic funding of the Ministry of Education and Science of Ukraine, order of 16.04.2021 \u2116 434, Agreement BF\/24-2021).<\/li><li>Research theme &#8220;Causal modeling of stakeholder collaboration in clean production: coordination of socio-ecological and economic contradictions&#8221; (Reg. No.: 0119U101860), 2019-2021<\/li><li>Research theme &#8220;Foresight forecasting the stability of the national economy: from socio-ecological and economic contradictions to the convergent model&#8221; (Reg. No.:\u00a0 0117U003932), 2019<\/li><li>\u201cStochastic modelling of road map for harmonizing national and European standards for energy market regulation in the transition to a circular and carbon-free economy\u201d (0120U104807, National Research Foundation of Ukraine project, 2020-2021 years)<\/li><li>\u201cManagement mechanism for the formation of strategies for advanced innovation development of industrial enterprises\u201d (\u21160117U003928), 2017-2019.<\/li><li>\u201cStudy of the marketing environment and infrastructure of industrial enterprises\u201d (\u21160112U008149), 2014-2015.<\/li><li>\u201cApplication of marketing and innovation in various fields of activity\u201d (\u21160116U006359), 2016-2018.<\/li><\/ol><\/div><\/div><\/div><\/div><div id=\"sppb-addon-wrapper-1569790027980\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1569790027980\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block sppb-text-left \"><div class=\"sppb-addon-content\">\u00a0<\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6f38962 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"6f38962\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-43ae922\" data-id=\"43ae922\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e10017 e-grid e-con-boxed e-con e-parent\" data-id=\"4e10017\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe291ef elementor-widget elementor-widget-text-editor\" data-id=\"fe291ef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h5 class=\"sppb-addon-title\">Education and Work Experience:<\/h5><div class=\"sppb-addon-content\"><div><div><strong>2026: <\/strong>mentor of COIL course \u201cBusiness Planning\u201d in cooperation with <a href=\"https:\/\/www.upet.ro\/en\/\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">University of Petrosani<\/a> (Romania)<\/div><div><strong>From 2025 \u2013 till today:<\/strong> Head of <a href=\"https:\/\/dom.biem.sumdu.edu.ua\/en\/health-economics-and-sustainable-consumption\">Research Group &#8220;Health Economics and Sustainable Consumption<\/a>&#8220;<\/div><div><strong>From 2025 \u2013 till today: <\/strong>expert of the <a href=\"https:\/\/en.naqa.gov.ua\/?_gl=1*1evv95q*_ga*MjExODM0Mzk3Mi4xNzc0MzYxMTc1*_ga_8PE503NFSB*czE3NzQzNjExNzQkbzEkZzAkdDE3NzQzNjExNzQkajYwJGwwJGgw\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">National Agency for Higher Education Quality Assurance (Ukraine)<\/a><\/div><div><strong>21.02.2024:<\/strong> Scientific degree of Doctor of Economic Sciences (DD \u2116013239). Speciality 08.00.03 &#8211; economics and national economy management<\/div><div><strong>From 2025-till today: <\/strong>Deputy Editor-in-Chief of <a href=\"https:\/\/esbp.sumdu.edu.ua\/\" target=\"_blank\" rel=\"noopener\">Economic Sustainability and Business Practices journal<\/a> (DOAJ)<\/div><\/div><div><strong>From 04.05.23-till today: <\/strong>member of\u00a0<a href=\"https:\/\/drive.google.com\/file\/d\/1gehzmnR16yRf6_QoNH-g2umNg0fH_F41\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">European Marketing and Management Association (EUMMAS)<\/a><strong><br \/>2023:\u00a0<\/strong>participation in the Ukrainian-Israeli project &#8220;Ukraine without chronic pain&#8221; together with colleagues from the Integrative Laboratory iPanLAB of Haifa University (Israel)<strong><br \/>May 2022:<\/strong><a href=\"https:\/\/drive.google.com\/file\/d\/1wTPyFLZ1m63fRXc_VaOLRe3Y7nVi9xkw\/view?usp=sharing\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">\u00a0took the course &#8220;The Marketing Plan&#8221; on the learning platform Coursera.<\/a><strong><br \/>December 2021:\u00a0<\/strong><a href=\"https:\/\/drive.google.com\/file\/d\/191LLERQyS4bI3BH5d-2Y4ewkFRhLOceB\/view?usp=sharing\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">took part in a series of training (Lifecell Digital Academy)<\/a><strong><br \/>2021 \u2013 present:<\/strong>\u00a0<a href=\"https:\/\/cys.sumdu.edu.ua\/ua\/team\/\" target=\"_blank\" rel=\"noopener\">Member of the team of the NGO &#8220;Council of Young Scientists&#8221;<br \/><\/a><strong>2021 \u2013 present:<\/strong>\u00a0Member of the Business Support Center in Sumy region from the European Bank for Reconstruction and Development<br \/><strong>2021 \u2013 present:<\/strong> coordinator of the educational and promotional project \u201cWill be an expert with the restless\u201d, initiated by the Department of Marketing of Sumy State University<br \/><strong>2021 \u2013 present:<\/strong> member of the Research and Training Center of Marketing Research, Sumy State University<br \/><strong>July 2021 \u2013 present:\u00a0<\/strong>certified trainer of \u201cIBM SPSS for marketers\u201d<br \/><strong>May 2021<\/strong>\u00a0<strong>\u2013 present:<\/strong><em><strong>\u00a0<\/strong><\/em>Member of the <a href=\"https:\/\/uam.in.ua\/\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Ukrainian Association of Marketing<\/a><br \/><strong>09.02.2021:\u00a0<\/strong>Academic title of Associate Professor of Marketing Department (decision AD 68006810 from 09.02.2021)<br \/><strong>2020<\/strong>\u2013<strong>present: <\/strong>Managing Editor of Health Economics and Management Review journal<\/div><div><strong>2020\u2013present:<\/strong> Member\u00a0of the European Organization of Scientific Research and Doctoral Studies.<\/div><div><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\"><strong>2020\u2013present:<\/strong> a member of the Organizing Committee of the International Scientific Conference &#8220;Sustainable Innovation and Emerging Trends in Business and Management&#8221; (Czech Republic)<\/span><\/div><div><strong>2019\u2013present:<\/strong> Senior Lecturer, Department of Marketing at Sumy State University<\/div><div><strong>2017<\/strong>\u2013present: reviewer of the scientific journal &#8220;Marketing and Management of Innovations&#8221; (indexed by the scientometric database Web of Science)<\/div><div><strong>2016\u20132020:<\/strong> Director of the Mainhaus Company (Sumy, Ukraine)<\/div><div><strong>2015\u20132019:<\/strong> Assistant at the Department of Marketing and Management of Innovative Activity at Sumy State University<\/div><div><strong>2015\u20132018:<\/strong> Leading Developer &amp; Project Team Leader at the DIS Invest Agency company (Kherson, Ukraine)<\/div><div><strong>2012\u20132015:<\/strong>\u00a0Ph.D. Student in Economics, Department of Marketing and Management of Innovative Activity at Sumy State University<\/div><div><strong>2007\u20132012:<\/strong>\u00a0Student at Sumy State University<br \/><strong>03.03.2020 \u0440.<\/strong>\u00a0<a href=\"https:\/\/drive.google.com\/file\/d\/152W2eU1AWh3oKWnTSShofjzTG4k-gnJN\/view?usp=sharing\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\"><strong>has the certificate\u00a0of attainment in modern languages \u2013 ECL. English. Level B2.<\/strong><\/a><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-8f4d73f e-flex e-con-boxed e-con e-parent\" data-id=\"8f4d73f\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-58d3b43 e-con-full e-flex e-con e-child\" data-id=\"58d3b43\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40dcb94 elementor-widget elementor-widget-text-editor\" data-id=\"40dcb94\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h5 class=\"sppb-addon-title\">International grant projects:<span style=\"background-color: transparent; font-size: 13px;\">.<\/span><\/h5><div class=\"sppb-addon-content\"><ol><li>Jean Monnet Module 619999-EPP-1-2020-1-UA-EPPJMO-MODULE &#8220;EU policy for SMEs: perspectives and challenges for Ukraine&#8221;, 2020-2023.<\/li><li>Jean Monnet Module 620232-EPP-1-2020-1-UA-EPPJMO-MODULE &#8220;EU Carbon-free economy: best practices for Ukraine&#8221;, 2020-2023.<\/li><li>\u201cAssessment of the COVID-19 impact on vulnerable households\u201d (organized by UNDP (United Nations Development Program, 661-2021-UNDP-UKR-RFQ).<\/li><li><p>Jean Monnet Module &#8220;Healthy economy and policy: Values for Ukraine&#8221;, 2022-2024.\u00a0101047530 \u2014 HEPE4U\u2014 ERASMUS-JMO-2021-HEI-TCH-RSCH (AGREEMENT NUMBER &#8211; 101047530)<\/p><\/li><\/ol><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5ccea71 e-con-full e-flex e-con e-child\" data-id=\"5ccea71\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-317bd8f elementor-widget elementor-widget-text-editor\" data-id=\"317bd8f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div id=\"sppb-addon-wrapper-1629286639089\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1629286639089\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block \"><h5 class=\"sppb-addon-title\">International programs:<\/h5><\/div><\/div><\/div><div><p><strong>Internship<\/strong> at Silesian University of Technology (November 2025 &#8211; February 2026) in Gliwice, Poland (grant from CRASP and Elsevier). Topic: &#8220;<a href=\"https:\/\/drive.google.com\/file\/d\/1bBIBzfM-49EIheipGvlGBaTz8bQJrdyk\/view?usp=drive_link\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Promoting healthy food behavior through reference cues: VR-based neurocognitive evidence supporting sustainable consumption goals<\/a>&#8220;<\/p><p><strong>Participation in the International Staff Training Week<\/strong> at the Silesian University of Technology (October 2025) in Gliwice, Poland.<span class=\"gmail_default\">\u00a0Topic<\/span><a href=\"https:\/\/drive.google.com\/file\/d\/1jp1ijT4ZQRt4WdXUzLayBpTPOSyoh8IB\/view?usp=drive_link\" target=\"_blank\" rel=\"nofollow noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/drive.google.com\/file\/d\/1jp1ijT4ZQRt4WdXUzLayBpTPOSyoh8IB\/view?usp%3Ddrive_link&amp;source=gmail&amp;ust=1762849525047000&amp;usg=AOvVaw0NTlBk6qo8U_9kKRI1KM8D\" class=\"external\"> \u201cHigher Education in an AI-Driven World. Project-Based Learning as a Gateway to Real-Life Education Experiences\u201d<\/a><\/p><p><strong>Internship<\/strong> at Poznan University of Economics and Business (September-October 2025), Poznan, Poland (grant from Visegrad Fund). Topic of the project &#8220;Impacting user experience on healthy eating websites using neurotechnology: experimental findings&#8221;<\/p><p><strong>Internship<\/strong> <a href=\"https:\/\/drive.google.com\/file\/d\/193Zxb4_6UE5f6RiSYFpTFSsyxcQmYlhG\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">at the University of Liverpool, Institute of Population Health (January-February 2025). Liverpool, United Kingdom (\u201cCo-supervision Research Fellowship Program\u201d)<\/a><\/p><\/div><div id=\"sppb-addon-wrapper-1629286639089\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1629286639089\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block \"><div class=\"sppb-addon-content\"><div><strong>Internship\u00a0<\/strong><a href=\"https:\/\/drive.google.com\/file\/d\/1OJy8G9qfCbPJkCugsHcCopsJ9Vc1dkUo\/view?usp=drive_link\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">at the Pennsylvania State University\u00a0<b><i>(Fulbright Visiting Scholar Program)<\/i><\/b>. Project topic: \u201cPopulation\u00a0Behavior in the Field of Food\u00a0Choices in the Context of Health\u00a0System Resilience Providin<span lang=\"EN-US\">g\u201d (State College, PA, USA, 09-11.2024)<\/span><\/a><\/div><div><strong>Internship <\/strong><a href=\"https:\/\/drive.google.com\/file\/d\/1Z1lpg3FAkqo29NnHSJ79zpRlT3I1xgw-\/view\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">at the University of Liverpool &#8220;Collaboration for Digitalisation and Digital Transformation of Ukraine&#8221; (Liverpool, United Kingdom, 07-08.2023).<\/a><strong><br \/>Internship\u00a0<\/strong>at the Institute for International Cooperation Development &#8220;Modern Trends in Marketing Research&#8221; (Poznan, Poland, 03 April \u2013 04 April 2020).<\/div><div><strong>Internship<\/strong>\u00a0in\u00a0<a href=\"https:\/\/drive.google.com\/file\/d\/1AOrvqzQoKk-58p9ltBGSZ5cWu2S2a7ya\/view?usp=sharing\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Institute for International Cooperation Development \u201cModern Marketing Research: Cognitive Technologies\u201d, 150 hours (Poznan, Poland, 15 September \u2013 15 October 2020).<br \/><\/a><strong>December\u00a0<\/strong><strong>2020:\u00a0<\/strong>virtual mobility on the topic \u201cMulticriteria decision analysis\u201d; \u201cSocio-economic research\u201d; \u201cStatistical methods\u201d (organized by the Czech Republic Development Cooperation).<\/div><\/div><\/div><\/div><\/div><div id=\"sppb-addon-wrapper-1580152679889\" class=\"sppb-addon-wrapper\"><div id=\"sppb-addon-1580152679889\" class=\"clearfix \"><div class=\"sppb-addon sppb-addon-text-block \"><h5>\u00a0<\/h5><h5 class=\"sppb-addon-title\">Achievement:<\/h5><div class=\"sppb-addon-content\"><p><strong>2025:<\/strong> <a href=\"https:\/\/drive.google.com\/file\/d\/1uzYYiDfAeacJysyPULCres23o6QwVMaM\/view?usp=drive_open\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Diploma of the 3rd degree i<\/a>n the nomination \u201cBest teacher in the eyes of students\u201d (Sumy State University)<\/p><p><strong>2025:\u00a0<\/strong><a href=\"https:\/\/drive.google.com\/file\/d\/1RIwqOdPKv62Mq1G0qdIrbF4CaJn-6AJH\/view?usp=drive_link\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">laureate of the competition \u201cBest Young Scientists of Sumy State University\u201d (among Doctors of Science)<\/a><\/p><p><strong>2024-2025<\/strong>: scholarship holder of the Cabinet of Ministers of Ukraine<\/p><p><strong>August 2024: <\/strong>grant for participation in the Lviv Data Science Summer School at the Faculty of Applied Sciences of the <a href=\"https:\/\/ucu.edu.ua\/en\/\" class=\"external\" rel=\"nofollow noopener\" target=\"_blank\">Ukrainian Catholic University<\/a><\/p><p><strong>2024: <\/strong>received a microgrant from the ScienceForUkraine platform (November 2024) to participate in a foreign conference: https:\/\/scienceforukraine.eu\/mtg<\/p><p><strong>2022:<\/strong>\u00a0laureate of the Ukrainian national competition &#8220;Young Scientist of the Year &#8211; 2021&#8221; in the &#8220;Marketing&#8221; nomination<strong><br \/>2019<\/strong>:\u00a0diploma of the third degree in the nomination \u201cContact training\u201d at the competition \u201cPedagogical innovations\u201d Sumy State University.<br \/><strong>2012:<\/strong>\u00a0the second place in Ukrainian competition of scientific student\u2019s works by direction \u201cTourism\u201d (Kyiv)<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0fcff57 e-flex e-con-boxed e-con e-parent\" data-id=\"0fcff57\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8ab13a2 elementor-align-justify elementor-widget elementor-widget-button\" data-id=\"8ab13a2\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/publikatsii-letunovska\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Publications<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Nataliia Letunovska Facebook LinkedIn Scopus ORCID Web of Science Google Scholar ResearchGate Publications Scientific degree, title: Dr. Sc., Professor \u00a0 Position: Associate Professor, Deputy Chief of the Department for Scientific Work E-mail:\u00a0n.letunovska@kmm.sumdu.edu.ua Office\u00a0\u041a2-126 Candidate&#8217;s\u00a0Dissertation Abstract of the candidate&#8217;s dissertation\u00a0 Abstract of the doctoral dissertation \u00a0 Main disciplines: Business Planning;Foresight Marketing;Marketing Research;Strategic marketing;Tourism marketing;Trade marketing;Neuroscience in [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"class_list":["post-78722","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/pages\/78722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/comments?post=78722"}],"version-history":[{"count":9,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/pages\/78722\/revisions"}],"predecessor-version":[{"id":90184,"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/pages\/78722\/revisions\/90184"}],"wp:attachment":[{"href":"https:\/\/dom.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media?parent=78722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}